What does the government buy? This is the most asked question from new business clients who struggle with launching into the government arena.
The answer: JUST ABOUT EVERYTHING! We even created a download to help clients determine if their product or service had skin in the government game.
Business leaders sometimes struggle to see the true value of their product or service as we do. It is the primary reason we developed the GovStrategy Phase. Business leaders or anybody for that matter, do not know what they do not know, so we tell them based on their unique business dynamic.
You will see from the download, the products and services needed by the government are quite substantial. Our rule of thumb is if you can sell your product or service to another person or business you can probably sell it to the government too! Like we said —- just about everything!
We hope this article helps you understand why you should sell to the U.S. Federal Government. To summarize, they are the largest U.S. customer with a trillion-dollar budget who buys just about everything and pays fast. Those are 4 good reasons any business should sell to a customer.
Now for the in-depth list, click the link below for a list of the items the U.S. Government buys.